Juliet Kelsey-Holmes (LA Class of 1992) and Dennis Prior (LA Class of 1991) presented Lincoln Academy Alumni Community Challenge Awards at the June, 2019 LA Alumni Banquet. This year’s ACC runs March 1-5, and classes who win in a variety of categories will be honored at the 2020 LA Alumni Banquet on Saturday, June 13, 2020.
Lincoln Academy’s sixth annual Alumni Community Challenge (ACC) starts Sunday, March 1 and runs until Thursday, March 5. This annual online fund drive uses friendly competition between graduating classes at Lincoln Academy to raise money for the school’s Annual Fund. What started in 2014 as an effort by the Class of 1991 to raise $1801 in honor of the year of Lincoln’s founding has turned into a critical force in the school’s annual fundraising.
Dennis Prior, a 1991 LA graduate, former Trustee, current parent and Booster Club President, originated the ACC six years ago. “It’s been nothing short of exceptional in terms of the growth of this campaign,” he said. During the ACC’s second year, Prior challenged his high school friend Juliet Kelsey-Holmes to a competition between her class of 1992 and Dennis’s class of 1991, and a great rivalry was born. The classes of 1991 and 1992 have consistently placed in the top of the ACC class competition for largest amount and highest number of donors to LA.
From its humble beginnings of under $2000, the ACC raised over $69,000 in 2019, with more than 240 alumni donors and 63 participating classes, according to LA’s Director of Development Laurie Hurd. “In 2020 we are aiming for even bigger results, with the goal of raising $100,000. All funds raised through the ACC go directly back into LA by supporting the people and programs that provide our students opportunities for success. Donors are invited to give in memory of or in honor of a classmate, family member, trustee, teacher, or staff member.”
The competition to outdo other classes is a motivating force for alumni to make donations. According to Prior, “this is a great way for the classes to re-engage, show their class spirit, and revive fun, spirited rivalries in support of Lincoln Academy.”
This year the challenge has an added twist. Local businesses, many of which are owned or staffed by LA graduates, are getting in on the action, and matching employee donations to LA. The list of 2020 business partners includes First National Bank, Colby & Gale, Masters Machine Co., King Eider’s Pub/Stone Cove Catering, Mid-Coast Energy Systems, Bath Savings, Lincoln County News, and Reny’s. “What makes the ACC so exciting this year is that we’re reaching out further into the community and creating deeper partnerships with locally-owned businesses,” said Prior. “It’s a natural fit.”
The vast majority of funds raised through the ACC are given online, and the donation link is now posted on the LA website at www.lincolnacademy.org. For more information about getting a class or business involved in the ACC contact the LA Development Office at 563-3596 ext. 218.